Annual Reports
Read yearly summaries of state and national beef education, promotion and research programs funded by the $1 per head national beef checkoff program. The Ohio Beef Council works to increase demand for beef in-state by investing Ohio's checkoff funds in key areas such as promotion, consumer information and industry information.
Ohio Beef Council Annual Reports
The Ohio Beef Council works to strengthen in-state demand for beef by strategically investing Ohio’s Beef Checkoff dollars in key areas including promotion, consumer information, industry information, and research. Annual reports provide transparency into how these investments are made and highlight the programs and outcomes that support Ohio’s beef producers.
2025 Annual Report
OBC advanced beef demand by telling the producer story, engaging new audiences, and supporting Ohio’s beef community with purpose.
2024 Annual Report
Checkoff dollars drove measurable impact through retail promotion, influencer outreach, and hands-on education statewide.
2023 Annual Report
Strategic partnerships and consumer-focused programs helped elevate beef’s value while connecting more Ohio families to the farm.
2022 Annual Report
Investments focused on expanding beef demand through innovative marketing, nutrition education, and youth engagement across Ohio.
2021 Annual Report
The Ohio Beef Council strengthened consumer trust through education, promotion, and digital outreach during a year of continued change.
2020 Annual Report
OBC pivoted to digital outreach, keeping beef top-of-mind for families through education and online promotion during a challenging year.
2019 Annual Report
The Ohio Beef Council expanded digital storytelling and consumer promotion to highlight beef’s value and Ohio’s producers.